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現(xiàn)代商務英語綜合教程附贈光盤（第2冊）

現(xiàn)代商務英語綜合教程附贈光盤（第2冊）

定　價：￥35.00

作　者： 馬靜，賈茍葳 主編
出版社： 中國人民大學出版社
叢編項：
標　簽： 商務英語
ISBN： 9787300123998 出版時間： 2010-08-01 包裝： 平裝
開本： 16開 頁數(shù)： 197 字數(shù)：  

內(nèi)容簡介

　　《現(xiàn)代商務英語綜合教程》系列教材內(nèi)容由淺入深，由普通商務常識逐漸過渡到專業(yè)性較強的商務知識，語言水平也由易到難，適用對象為大學一至三年級的學生。本書為《現(xiàn)代商務英語綜合教程》第2冊。全教程共12章，按照每周4～6學時設計。使用時各校可根據(jù)教學目標和條件結合學生的需要，靈活選擇每一章的教學內(nèi)容。為方便使用，《現(xiàn)代商務英語綜合教程》系列教材還配有教參和PPT課件。

作者簡介

暫缺《現(xiàn)代商務英語綜合教程附贈光盤（第2冊）》作者簡介

圖書目錄

CHAPTER 1 Company Structure(s)
Background Case
Listening
Reading
Structure
Vocabulary
Comprehension
Translation
Speaking
Writing
Additional Reading
CHAPTER 2 Staff Motivation
Background Case
Listening
Reading
Structure
Vocabulary
Comprehension
Translation
Speaking
Writing
Additional Reading
CHAPTER 3 Training
Background Case
Listening
Reading
Structure
Vocabulary
Comprehension
Translation
Speaking
Writing
Additional Reading
CHAPTER 4 Corporate Culture
Background Case
Listening
Reading
Structure
Vocabulary
Comprehension
Translation
Speaking
Writing
Additional Reading
CHAPTER 5 Brands
Background Case
Listening
Reading
Structure
Vocabulary
Comprehension
Translation
Speaking
Writing
Additional Reading
CHAPTER 6 Strategy
Background Case
Listening
Reading
Structure
Vocabulary
Comprehension
Translation
Speaking
Writing
Additional Reading
CHAPTER 7 Leadership
Background Case
Listening
Reading
Structure
Vocabulary
Comprehension
Translation
Speaking
Writing
Additional Reading
CHAPTER 8 Innovation
Background Case
Listening
Reading
Structure
Vocabulary
Comprehension
Translation
Speaking
Writing
Additional Reading
CHAPTER 9 Business Ethics
Background Case
Listening
Reading
Structure
Vocabulary
Comprehension
Translation
Speaking
Writing
Additional Reading
CHAPTER 10 Corporate Responsibility
Background Case
Listening
Reading
Structure
Vocabulary
Comprehension
Translation
Speaking
Writing
Additional Reading
CHAPTER 11 Public Relations
Background Case
Listening
Reading
Structure
Vocabulary
Comprehension
Translation
Speaking
Writing
Additional Reading
CHAPTER 12 Business Environment
Background Case
Listening
Reading
Structure
Vocabulary
Comprehension
Translation
Speaking
Writing
Additional Reading

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