商務旅游英語教程

Unit 1 Culture(Ⅰ)
　Main Text The Meaning of Culture
　Supplementary Reading Intangible Cultural Heritage on UNESCO List
Unit 2 Culture(Ⅱ)
Main Text Cross-cultural Management and Training
Supplementary Reading The Impact of Culture on Business
Unit 3 Tourism
　Main Text Global Code of Ethics for Tourism
　Supplementary Reading Ecotourism
Unit 4 Travel
　Main Text Travel and Tourism
　Supplementary Reading A Future Role for Travel Management
Unit 5 Food and Beverage(Ⅰ)
Main Text Food Culture
Supplementary Reading Early Chinese Food History
Unit 6 Food(Ⅱ)
Main Text Food Safety at Temporary Events
Supplementary Reading Contaminated Milk Powder Reveals Safety Issue
Unit 7 Hotel related English(I)
Main Text Three Important Departments of a Hotel
Supplementary Reading China’S Budget Hotel Industry Is Booming as Tourism Grows
Unit 8 Hotel-related English(Ⅱ)
Main Text The History of Hotels：From Economic tO Extravagant
Supplementary Reading Hostels
Unit 9 Business Management
Main Text Business Management in Canada
Supplementary Reading Uncommon Loyalty
Unit 10 Business Marketing
Main Text The Marketing Management
Supplementary Reading Top Five Ways to Sell Innovation
Unit 11 Negotiation
Main Text Negotiating
Supplementary Reading Cross Cultural Negotiation
Unit 12 Logistics
　Main Text A Brief Introduction to Logistics
　Supplementary Reading A Logistics Revolution
Unit 13 Transportation
　Main Text The Transportation System in Australia
　Supplementary Reading The Subway System
Unit 14 International Conferences
　Main Text A Brief Introduction to APEC
　Supplementary Reading International Business Meetings。
Unit 15 International Exhibition
Main Text Historical Background of Expo
Supplementary Reading China and Expo
Unit 16 Sports Tourism
　Main Text Sports Tourism
　Supplementary Reading Major Sport Events and Tourism Impacts
Keys to Exercises
參考文獻